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Brian Allen

Senior Manager, Client Strategy, CBRE

Brian Allen is a Senior Manager of Client Strategy for CBRE’s Labor Analytics Group (LAG), leading workforce analytics and labor market intelligence engagements that support clients’ location, talent, and portfolio decisions. He oversees project delivery, resource planning, and stakeholder engagement while integrating employer interviews, wage surveys, competitive intelligence, and labor market research into actionable business insights. He holds the Certified Associate in Project Management (CAPM)® credential from the Project Management Institute (PMI), demonstrating his commitment to project management excellence and disciplined delivery.

In addition, Brian supports consulting product strategy and service innovation by translating client needs and market trends into scalable solutions that enhance client outcomes and drive business growth. He also bridges business strategy and technology execution, partnering with cross-functional teams to deliver business systems solutions, optimize solution architecture, and improve user experience through product enhancements, testing, validation, defect resolution, and process improvement initiatives that strengthen application performance, data integrity, and operational effectiveness.

Brian also supports location strategy and helps guide consulting product marketing by defining value propositions, developing go-to-market strategies, creating thought leadership content, and positioning service offerings to align with client priorities and evolving market demands.